Rosé in a can from Bridge Lane on the North Fork. Photo courtesy of Bridge Lane

The Hamptons’ summer lifestyle includes a few staples. The beach, of course. Fine outdoor dining. Bike rides and beach runs. And, increasingly, rosé wine. Some new rosés will debut on the East End this summer, including the Montauk Wine Company’s Montauk Summer

Wölffer Estate’s new Finca rosé wine.

Rosé, which is a blend of syrah, malbec and merlot grapes grown on the North Fork. Bridge Lane’s rosé in a can, which is produced by Lieb Cellars, debuted in 2017 and will be much more widely available this summer (a four pack of 375-milliliter cans sells for $34). Then there’s Diving Into Hampton Water from famed winemakerGerard Bertrand and backed by rocker Jon Bon Jovi that is actually French but named for the Hamptons! How’s that for an ode to our area?

In the summer of 2014, the Hamptons nearly ran out of rosé (not really, but it’s a fun, albeit false, claim to toss around). And now, a drink best known for its Memorial to Labor Day cachet has a year-round Hamptons brand to call its own. Wölffer Estate Vineyard, based in Sagaponack and perhaps best known for its Estate rosé, has launched Finca Wölffer Rosé, a drier wine made from a variety of grapes, malbec above all else, that are grown in Argentina. Remember, winter in New York is summer in Argentina, which means the local winery can now produce rosé year-round.

Rosé Events

3rdAnnual North Fork Rosé Crawl

Saturday, June 9

Celebrate National Rosé Day with a self-guided crawl at four North Fork wineries including Palmer Vineyards, Lenz Winery, Bridge Lane Wine and Corey Creek. For $15 per person, rosé lovers receive a “North Fork Rosé Crawl” button and a taste of rosé at each winery, along with other specials. Visit bridgelanewine.com/events for information.

The Express Magazine Wine & Cheese Series

Thursday, July 19

The July session of this three-date series at the historic American Hotel on Main Street in Sag Harbor will focus on rosé, the process and passion of local winemakers, along with a pairing of locally-made cheese. Email sessions@sagharborexpress.com for tickets and information.

Summer Rosé & Bubbly Fest

Saturday, July 28

Palmer Vineyards in Riverhead hosts this first-ever event from NY Wine Events, which will feature dozens of refreshing rosés and sparkling wines and live music. Visit palmervineyards.com for tickets and information.